Hi! I'm Morgan McClelland
I’m a product designer that loves working collaboratively to build great enterprise software.
Connect with me on LinkedIn

Open to new opportunities
Hi! I'm Morgan McClelland
I’m a product designer that loves working collaboratively to build great enterprise software.
Connect with me on LinkedIn

Open to new opportunities
Hi! I'm Morgan McClelland
I’m a product designer that loves working collaboratively to build great enterprise software.
Connect with me on LinkedIn

Open to new opportunities
Admin Billing for Enterprise Customers
We introduced a member pricing model for enterprise customers, projected to increase Mural's Annual Recurring Revenue (ARR) by 18%. My role as lead designer was to expose this new model and its relative data for our admin persona.

Company
Mural
Skills
UI Design
Visual Design
Tanzu Mission Control
We built a freemium basic level experience exposing key functionality. I designed the UI of the feature locks, the check out flow, and the FAQ experience for Tanzu Mission Control Starter, and led the subsequent research + usability testing efforts.

Company
VMware
Skills
User Research
UI Design
Visual Design
VMware Upgrade Planner
As a Product Designer on VMware's Upgrade Planner tool, my focus was designing a tool dedicated to facilitating the upkeep of our customer's platforms, and thus keeping our them compliant and secure.

Company
VMware
Skills
User Research
UI Design
Visual Design
Pivotal Single-Sign On
I conducted research as a part of our discovery effort to identify any risks associated with adopting a service mesh to Pivotal's SSO application, an opportunity to leverage a codeless language-agnostic authentication and authorization using a proxy approach as policies for developers.

Company
Pivotal
Skills
User Research
Admin Billing for Enterprise Customers
We introduced a member pricing model for enterprise customers, projected to increase Mural's Annual Recurring Revenue (ARR) by 18%. My role as lead designer was to expose this new model and its relative data for our admin persona.
Company
Mural
Skills
UI Design
Visual Design
Tanzu Mission Control
We built a freemium basic level experience exposing key functionality. I designed the UI of the feature locks, the check out flow, and the FAQ experience for Tanzu Mission Control Starter, and led the subsequent research + usability testing efforts.
Company
Mural
Skills
User Research
UI Design
Visual Design
VMware Upgrade Planner
As a Product Designer on VMware's Upgrade Planner tool, my focus was designing a tool dedicated to facilitating the upkeep of our customer's platforms, and thus keeping our them compliant and secure.
Company
VMware
Skills
User Research
UI Design
Visual Design
Pivotal Single-Sign On
I conducted research as a part of our discovery effort to identify any risks associated with adopting a service mesh to Pivotal's SSO application, an opportunity to leverage a codeless language-agnostic authentication and authorization using a proxy approach as policies for developers.
Company
Pivotal
Skills
User Research
Admin Billing for Enterprise Customers
We introduced a member pricing model for enterprise customers, projected to increase Mural's Annual Recurring Revenue (ARR) by 18%. My role as lead designer was to expose this new model and its relative data for our admin persona.

Company
Mural
Skills
UI Design
Visual Design
Tanzu Mission Control
We built a freemium basic level experience exposing key functionality. I designed the UI of the feature locks, the check out flow, and the FAQ experience for Tanzu Mission Control Starter, and led the subsequent research + usability testing efforts.

Company
VMware
Skills
User Research
UI Design
Visual Design
VMware Upgrade Planner
As a Product Designer on VMware's Upgrade Planner tool, my focus was designing a tool dedicated to facilitating the upkeep of our customer's platforms, and thus keeping our them compliant and secure.

Company
VMware
Skills
User Research
UI Design
Visual Design
Pivotal Single-Sign On
I conducted research as a part of our discovery effort to identify any risks associated with adopting a service mesh to Pivotal's SSO application, an opportunity to leverage a codeless language-agnostic authentication and authorization using a proxy approach as policies for developers.

Company
Pivotal
Skills
User Research
About me
When I’m not working, you can find me listening to my favorite podcasts while on my urban nature walks throughout the beautiful city of Chicago, Illinois.
How I work is just as significant as what I'm working on. It's very important for me to practice design in spaces that align with my values. If my values below describes your culture, holler at me :)
01
I love a "balanced team" approach to software
I beleive a true dream team consists of design, engineering, and product, we all work closely together
I love experimentation
I thrive working in spaces that embrace experimentation, putting concepts out there, and receiving feedback to guide our steps.
02
I love to collaborate
Daily team syncs are an absolute joy. I believe they foster camaraderie and allow for shared understanding and accountability.
03
I love retrospectives
I think it's important to access where we've been to know where we're going! Transparency through consistent retrospectives to encourage empathy and understanding
04
01
I love a "balanced team" approach to software
I beleive a true dream team consists of design, engineering, and product, we all work closely together
I love experimentation
I thrive working in spaces that embrace experimentation, putting concepts out there, and receiving feedback to guide our steps.
02
I love to collaborate
Daily team syncs are an absolute joy. I believe they foster camaraderie and allow for shared understanding and accountability.
03
I love retrospectives
I think it's important to access where we've been to know where we're going! Transparency through consistent retrospectives to encourage empathy and understanding
04
01
I love a "balanced team" approach to software
I beleive a true dream team consists of design, engineering, and product, we all work closely together
I love experimentation
I thrive working in spaces that embrace experimentation, putting concepts out there, and receiving feedback to guide our steps.
02
I love to collaborate
Daily team syncs are an absolute joy. I believe they foster camaraderie and allow for shared understanding and accountability.
03
I love retrospectives
I think it's important to access where we've been to know where we're going! Transparency through consistent retrospectives to encourage empathy and understanding
04
01
I love a "balanced team" approach to software
I beleive a true dream team consists of design, engineering, and product, we all work closely together
I love experimentation
I thrive working in spaces that embrace experimentation, putting concepts out there, and receiving feedback to guide our steps.
02
I love to collaborate
Daily team syncs are an absolute joy. I believe they foster camaraderie and allow for shared understanding and accountability.
03
I love retrospectives
I think it's important to access where we've been to know where we're going! Transparency through consistent retrospectives to encourage empathy and understanding
04
About me
When I’m not working, you can find me listening to my favorite podcasts while on my urban nature walks throughout the beautiful city of Chicago, Illinois.
How I work is just as significant as what I'm working on. It's very important for me to practice design in spaces that align with my values. If my values below describes your culture, holler at me :)
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
About me
When I’m not working, you can find me listening to my favorite podcasts while on my urban nature walks throughout the beautiful city of Chicago, Illinois.
How I work is just as significant as what I'm working on. It's very important for me to practice design in spaces that align with my values. If my values below describes your culture, holler at me :)
01
I love a "balanced team" approach to software
I beleive a true dream team consists of design, engineering, and product, we all work closely together
I love experimentation
I thrive working in spaces that embrace experimentation, putting concepts out there, and receiving feedback to guide our steps.
02
I love to collaborate
Daily team syncs are an absolute joy. I believe they foster camaraderie and allow for shared understanding and accountability.
03
I love retrospectives
I think it's important to access where we've been to know where we're going! Transparency through consistent retrospectives to encourage empathy and understanding
04
01
I love a "balanced team" approach to software
I beleive a true dream team consists of design, engineering, and product, we all work closely together
I love experimentation
I thrive working in spaces that embrace experimentation, putting concepts out there, and receiving feedback to guide our steps.
02
I love to collaborate
Daily team syncs are an absolute joy. I believe they foster camaraderie and allow for shared understanding and accountability.
03
I love retrospectives
I think it's important to access where we've been to know where we're going! Transparency through consistent retrospectives to encourage empathy and understanding
04
01
I love a "balanced team" approach to software
I beleive a true dream team consists of design, engineering, and product, we all work closely together
I love experimentation
I thrive working in spaces that embrace experimentation, putting concepts out there, and receiving feedback to guide our steps.
02
I love to collaborate
Daily team syncs are an absolute joy. I believe they foster camaraderie and allow for shared understanding and accountability.
03
I love retrospectives
I think it's important to access where we've been to know where we're going! Transparency through consistent retrospectives to encourage empathy and understanding
04
01
I love a "balanced team" approach to software
I beleive a true dream team consists of design, engineering, and product, we all work closely together
I love experimentation
I thrive working in spaces that embrace experimentation, putting concepts out there, and receiving feedback to guide our steps.
02
I love to collaborate
Daily team syncs are an absolute joy. I believe they foster camaraderie and allow for shared understanding and accountability.
03
I love retrospectives
I think it's important to access where we've been to know where we're going! Transparency through consistent retrospectives to encourage empathy and understanding
04
Skills
Skills
UX Design
UX Design
UX Design
UI Design
UI Design
UI Design
Product Design
Product Design
Product Design
Design Systems
Design Systems
Design Systems
Front-End Development
Front-End Development
Front-End Development
Workshops
Workshops
Workshops
Design Sprint
Design Sprint
Design Sprint
Interaction Design
Interaction Design
Interaction Design
User Testing
User Testing
User Testing
Usability Testing
Usability Testing
Usability Testing
UX Research
UX Research
UX Research
Leadership
Leadership
Leadership
Mentoring
Mentoring
Mentoring
No-Code
No-Code
No-Code
+ More
+ More
+ More
Experience
Experience
Design Lead
Design Lead
Design Lead
Geonode
Geonode
Geonode
Jan 2020 - Jan 2023
Jan 2020 - Jan 2023
Lead UX/UI Designer
Lead UX/UI Designer
Lead UX/UI Designer
Truely
Truely
Truely
Jan 2018 - Jan 2020
Jan 2018 - Jan 2020
Senior Product Designer
Senior Product Designer
Senior Product Designer
Nicey Consulting
Nicey Consulting
Nicey Consulting
Jun 2016 - Present
Jun 2016 - Present
Co-Founder
Co-Founder
Co-Founder
BrandingMag
BrandingMag
BrandingMag
Jan 2011 - Jun 2015
Jan 2011 - Jun 2015
Blog
Frequently asked questions
What is your design process?
What tools and software do you use for UX design?
How do you measure the success of your UX designs?